New plant-based and gluten-free hot sauce brings a flavor twist to a beloved condiment
SANDPOINT, IDAHO (June 28, 2022) – Sky Valley™, a 100% employee-owned brand that makes condiments and sauces with authentic, global flavors, today introduced new Sky Valley Green Sriracha, a plant-based and gluten-free Southeast Asian hot sauce packed with the fiery, bold flavor of zesty lime, jalapeno pepper and cilantro. Green Sriracha adds variety to the brand’s portfolio of unique sauces, and the new Asian-fusion flavor experience is the perfect complement to Sky Valley Red Sriracha. Despite the current sriracha shortage due to a poor chili pepper harvest, Sky Valley Green Sriracha and Red Sriracha are in stock and available nationally.
Consumers are increasingly seeking out products that meet several dietary needs, with six in 10 consumers looking for products that are non-GMO Project Verified, and one in five shoppers being extremely or very concerned about gluten1. As the hot sauce category is expected to grow to a value of $3.77 billion by 20262, the addition of the new Non-GMO Project Verified and gluten-free Green Sriracha to Sky Valley’s offerings addresses growing consumer demand for innovative hot sauce flavors and various ingredient preferences.
“With demand continuing to grow for Asian cuisine and ‘plant-based’-labeled products, we are focused on developing delicious products with global flavors that keep us at the forefront of consumer trends,” said Theresa Lindholm, Brand Manager at Sky Valley. “Green Sriracha is made with ingredients that meet a variety of dietary needs and the unique flavor adds versatility to any hot sauce lover’s collection.”
Sky Valley Green Sriracha and Red Sriracha are Non-GMO Project Verified, certified gluten-free and plant-based. They also contain 1g of sugar or less and are only 5 calories per serving.
Sky Valley Green Sriracha is available at select grocery retailers, including Save Mart, and Sky Valley Red Sriracha is available at grocery retailers nationwide. Both sriracha sauces have an SRP of $6.99 to $7.99. For more information and recipe inspiration, visit https://www.skyvalleyfoods.com/recipe/.
About Sky Valley:
Sky Valley is a 100% employee-owned brand that empowers people to explore the world’s cultures and flavors. Sky Valley makes a wide variety of condiments and sauces that deliver bold, authentic, and global flavors and meet as many needs and preferences as possible by providing options that are certified USDA organic, plant-based, Non-GMO Project Verified, certified gluten-free, keto friendly and Whole30 options. Sky Valley products are available at natural and independent food chains, as well as retail grocery stores nationwide.
1 The Hartman Group “Health & Wellness 2021: Reimagining Well-Being Amid COVID-19 Report”
2 Fortune Business Insights “Hot Sauce Market: Global Market Analysis, Insights, and Forecasts, 2018-2026”