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Litehouse Introduces Purely Balanced Greek Yogurt Salad Dressings

Purely Balanced Greek Yogurt Salad Dressings

SANDPOINT, IDAHO, February 16, 2021Litehouse, Inc., a 100% employee-owned company and the No. 1 Refrigerated Salad Dressing (RSD) brand in the U.S.[i], today announced Purely Balanced™, a new line of Greek yogurt-based refrigerated salad dressings. The thick and creamy dressings are only 45 calories per serving and have 0g of added sugar – an ideal choice for consumers trying to meet specific dietary needs without compromising on taste and quality.

The pandemic has impacted consumer behaviors and preferences, resulting in a more conscious consumer and driving demand for products that help address diet concerns. A 2020 study[ii] found that more than three-fourths of consumers who reported increased concerns about health issues are more likely to buy food, beverages and supplements to address those issues.

“We know that today’s consumer is more conscious about the food they consume and seeking products that fit with their lifestyle and diet,” said Krystle Turnbull, Product Manager for Litehouse Purely Balanced. “We developed these everyday dressings to help consumers meet some of their dietary preferences and restrictions without sacrificing a delicious eating experience.”

Litehouse Purely Balanced dressings are gluten free, have 0g added sugar and do not contain high fructose corn syrup or artificial colors, flavors, preservatives or sweeteners. The dressings come in a convenient, 9 oz. plastic squeeze bottle and are available in five thick and creamy, Greek yogurt-based flavors:

  • Garden Ranch is a creamy ranch that packs a delicious punch. Serve alongside fresh veggies or use as a dip for fries.
  • Tzatziki Ranch has sprigs of fresh-tasting dill and bright flavors to help switch up any dish. Serve with chicken, beef, or pita chips.
  • Garlic Caesar is filled with garlic-y goodness, and quick to impress. Try it on a Caesar salad or grilled veggie wrap.
  • Cilantro Lime is packed with flavor and fresh zing. Serve on a green salad or rice bowl.
  • Basil Lemon is an herbaceous, creamy dressing with a hint of lemon. Add a flavor boost to any dish, like grilled chicken and salmon.

Litehouse Purely Balanced is shipping now and has an SRP of $3.49 for a 9 oz. bottle. The dressings will be available in the refrigerated produce department at nationwide retailers, including Kroger, beginning March 14.

About Litehouse

Litehouse, Inc. started in the Hope, Idaho restaurant of the Hawkins family over 50 years ago. Since that time, it has become a leader in refrigerated salad dressings, dips, sauces, cheese and other innovative consumer packaged goods, manufacturing these delicious products at its five U.S. facilities based in Idaho, Michigan, Utah and Virginia. Litehouse offers its diverse portfolio of products through general retail, e-commerce, foodservice, deli, member stores, and value-added goods where Litehouse products are featured in meal and salad kits. Litehouse is proud to be 100% employee-owned and each one of the employee owners delivers on high standards of quality and innovation.

For more information, visit www.litehousefoods.com, Facebook, Instagram, Pinterest and Twitter.

 

 

[i] IRI UNIFY Total US MULO 52 Wks ending 12/27/2020

[ii] Suzy, Is There a New Normal for Grocery Shopping?, June 2020

Sky Valley Expands Sauce Portfolio with Green Sriracha

Green Sriracha

New plant-based and gluten-free hot sauce brings a flavor twist to a beloved condiment

SANDPOINT, IDAHO (June 28, 2022) – Sky Valley™, a 100% employee-owned brand that makes condiments and sauces with authentic, global flavors, today introduced new Sky Valley Green Sriracha, a plant-based and gluten-free Southeast Asian hot sauce packed with the fiery, bold flavor of zesty lime, jalapeno pepper and cilantro. Green Sriracha adds variety to the brand’s portfolio of unique sauces, and the new Asian-fusion flavor experience is the perfect complement to Sky Valley Red Sriracha. Despite the current sriracha shortage due to a poor chili pepper harvest, Sky Valley Green Sriracha and Red Sriracha are in stock and available nationally.

Litehouse Launches Delicious New Dips & Spreads

SANDPOINT, IDAHO, May 23, 2022 – Litehouse Inc., a 100% employee-owned company and the No. 1 Refrigerated Salad Dressing (RSD) brand in the U.S.[1], unveiled a new line of thick and creamy Litehouse Dips & Spreads which complements the brand’s breadth of product offerings. The new dip and spreads line features bold flavors for every dip-worthy occasion and brings the delicious taste of Litehouse dressings to the dip and spread category.

Litehouse Inc. Partners with Professional Golfer Justin Lower

SANDPOINT, Idaho, June 2, 2022 – Litehouse Inc., a 100% employee-owned company and leader in refrigerated salad dressings, dips, sauces, cheese and other innovative consumer packaged goods, is proud to announce a multi-year partnership with professional golfer Justin Lower, a member of the PGA TOUR in 2022. The partnership with Lower marks the brand’s first athletic sponsorship.

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