{"id":7664,"date":"2023-12-18T18:37:15","date_gmt":"2023-12-18T18:37:15","guid":{"rendered":"https:\/\/www.litehousefoods.com\/?p=7664"},"modified":"2023-12-18T18:37:15","modified_gmt":"2023-12-18T18:37:15","slug":"guy-fieri-announces-new-flavortown-bbq-sauce-brand-with-bold-dynamite-tasting-flavors","status":"publish","type":"post","link":"https:\/\/www.litehousefoods.com\/ca\/guy-fieri-announces-new-flavortown-bbq-sauce-brand-with-bold-dynamite-tasting-flavors\/","title":{"rendered":"Guy Fieri Announces NEW Flavortown BBQ Sauce Brand With Bold, Dynamite-Tasting Flavors"},"content":{"rendered":"

Celebrity Chef Guy Fieri and Litehouse Bring a Flavor Fest to Grocery Stores With New Line of Premium Barbeque and Condiment Sauces <\/em><\/p>\n

FLAVORTOWN, USA, December 13, 2023<\/strong> \u2013 Celebrity chef, Guy Fieri today announced the launch of a new line of nine off-the-chain barbeque sauces and premium condiments to consumers nationwide in spring 2024. Coming soon to grocery, mass and club stores across the country, these new premium sauces \u2013 co-created by the \u201cMayor of Flavortown\u201d himself \u2013 will transport fans from their home kitchens to Flavortown.<\/p>\n

With worldwide success and a massive following from his years as a celebrity chef and Emmy award-winning TV host, Fieri is THE expert on bold, delicious flavor. Co-developed with the expertise of award-winning sauce and dressing innovator Litehouse, the new Flavortown sauce line is the perfect recipe for on-shelf success.<\/p>\n

\u201cWhether I\u2019m cookin\u2019 it up at home, my restaurants or workin\u2019 with DDD chefs across the country, I\u2019m always lookin\u2019 for a strong sauce game,\u201d said Guy Fieri. \u00a0\u201cFrom your low and slow BBQ to your everyday sammiches, the right sauces can make or break your dish. \u00a0My new Flavortown sauces are developed to help you make the most of every dish, every time and to step your game up and really sauce like a boss!”<\/p>\n

The rise of premium condiments and barbecue sauces, which are outpacing traditional brands with double the unit sales growth,2 <\/sup>underscores the market’s appetite for the new Flavortown line. The partnership will introduce excitement and dynamite flavors in out-of-bound proportions to these growing categories.<\/p>\n

For over 60 years, Litehouse has been a leader in dressings, dips, sauces, and other innovative consumer packaged goods and continues to expand its presence across grocery store sections. Litehouse is jumping on the road to Flavortown to help bring these bold flavors to grocery stores nationwide.<\/p>\n

\u201cAs the \u2018Mayor of Flavortown,\u2019 Guy Fieri’s undeniable knowledge of ridiculously good food makes him the ideal partner for Litehouse to bring versatile, bold sauces to food lovers nationwide,\u201d said Kelly Prior, President and CEO at Litehouse, Inc. \u201cTogether, we will take consumers on a journey to Flavortown that is not only delicious, but a fun celebration of food and flavor.\u201d<\/p>\n

The product lineup will include nine total sauces that pack a flavor punch, including Guy\u2019s Famous<\/strong> Donkey Sauce<\/strong>, Kickin\u2019 Chipotle Sauce<\/strong>, Smokin\u2019 Hickory BBQ Sauce<\/strong> and more \u2013 all available in diner inspired squeeze bottles. With the new expertly created line, fans can pour layers of flavor on their burgers, chicken sandwiches, grilled veggies, quesadillas, tacos and more.<\/p>\n

Flavortown barbecue and condiment sauces will be available in the shelf stable sauce aisle at grocery retailers nationwide with an MSRP of $4.48 to $4.98.<\/p>\n

For more information on Litehouse Inc., visit www.litehousefoods.com<\/a><\/p>\n

1<\/sup> Circana US MULO Latest 52 Weeks Ending 9\/10\/23<\/p>\n

2<\/sup> Circana Market Advantage, Total US – MULO, 26 Week Data Ending 7\/16\/2023<\/p>\n

About Guy Fieri <\/strong><\/p>\n

Chef, restaurateur and Emmy Award-winning television host Guy\u00a0Fieri, a native of Columbus, Ohio, is one of the world\u2019s most recognizable and influential culinary stars. With a star on the Hollywood Walk of Fame, he is best known as the Mayor of Flavortown and the face of Food Network favorites\u00a0Diners, Drive-Ins & Dives<\/em>,\u00a0Guy\u2019s Grocery Games,<\/em>\u00a0and\u00a0the iconic culinary competition Tournament of Champions.\u00a0<\/em>His thriving business empire has grown to include over 80 restaurants worldwide, Flavortown Kitchen, Hunt & Ryde Vineyard, Santo Tequila, and Knuckle Sandwich Cigars.<\/p>\n

About Litehouse Inc.\u00a0 <\/strong><\/p>\n

Litehouse Inc. started in the Hope, Idaho restaurant of the Hawkins family over 60 years ago. Since then, it has become a leader in refrigerated salad dressings, dips, sauces, cheese, and other innovative consumer packaged goods, manufacturing these delicious products at its five U.S. facilities based in Idaho, Michigan, Utah, and Virginia. The diverse portfolio of Litehouse Inc. brands includes Litehouse, Green Garden, Organicville, Sky Valley, Veggiecraft Farms, California Pizza Kitchen and soon, Health Nut and Flavortown, with products available through general retail, e-commerce, foodservice, deli, member stores, and value-added goods, including meal and salad kits. Litehouse is proud to be 100% employee-owned, and each one of the employee-owners delivers on high standards of quality and innovation. For more information, visit www.litehousefoods.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"Celebrity Chef Guy Fieri and Litehouse Bring a Flavor Fest to Grocery Stores With New Line of Premium Barbeque and Condiment Sauces FLAVORTOWN, USA, December 13, 2023 \u2013 Celebrity chef, Guy Fieri today announced the launch of a new line of nine off-the-chain barbeque sauces and premium condiments to consumers nationwide in spring 2024. Coming […]","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7664","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/posts\/7664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/comments?post=7664"}],"version-history":[{"count":0,"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/posts\/7664\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/media?parent=7664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/categories?post=7664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.litehousefoods.com\/ca\/wp-json\/wp\/v2\/tags?post=7664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}